About Cliff

CLIFF MICHAELS is a real estate broker, mortgage expert, venture capitalist & social entrepreneur. Over 30 years, he’s also been a passionate writer, educator, New York Times Bestseller, facilitator & CEO/Founder of companies in real estate, finance, and technology. A member of USC’s first Edu-Tech Cohort at the Rossier School of Education, one of Cliff’s passions is to inspire, give back, and raise the bar for global learning.

FOUNDED in 1992, Cliff Michaels & Associates specializes in residential & commercial real estate & mortgages, venture capital, and strategic consulting, primarily for artists, athletes, executives, high-net-worth families, and their teams, agents, managers, partners, CPAs, lawyers, and advisors. Cliff has also designed a suite of life-and-business-accelerator programs for personal & professional growth. We take pride in building long-term relationships through trust, communication, and service excellence.

COACHING • FACILITATION • WRITING: In 2012, Cliff’s NY Times Bestseller The 4 Essentials: A Misfit’s Journey to Mindset, Strategies, Values & Purpose, launched #1 on Amazon (originally titled The 4 Essentials of Entrepreneurial Thinking: What Successful People Didn’t Learn in School). Cliff has coached 1000s of clients and teams from classroom to boardroom & he’s been a keynote speaker at USC, UCLA, Royal Roads Academy, and TEDxLA Imagine.

LEADERSHIP: Cliff was a Member-President, Forum-Education-Communication Chair, & International University Co-Chair for the Young Entrepreneurs’ Organization L.A. Chapter (YEO/EO), a peer-to-peer network with 120+ chapters in over 60 countries. From 1996-2004, Cliff developed EO’s first forum-training manual, student-mentor programs, and charity galas for kids at risk.

PIONEERING TECH: From 1999-2000, Cliff was Co-CEO/Co-Founder of FirstUse Digital Notary, the world’s first online registry to feature time-sealed authentication of digital files. A decade ahead of its time, FirstUse was not only a precursor to blockchain (similar tech used for crypto, NFTs, smart contracts), but also endorsed by leading cyber-law experts, the National Notary Association, Academy of Television Arts & Sciences, and clients in 70 countries.

GIVING BACK: With each sale, Cliff provides FREE books, e-courses & tools to students & schools in need. He also supports a number of charities and non-profits for kids at risk, physically challenged, and young entrepreneurs. Born in New York, Cliff and his rescue pup Lucy live in Del Mar, California where passions include yoga, tennis, music & films.


“Cliff Michaels delivers a powerful path to profits, passion & purpose.” Tony Hsieh • Founder/CEO, Zappos, NYT Bestseller “Delivering Happiness”

“Cliff’s writing is full of inspiration & practical lessons. I highly recommend The 4 Essentials.” Blake Mycoskie • Founder/CEO, TOMS Shoes, NYT Bestseller “Start Something That Matters”

“I’ve co-brokered deals with Cliff over 30 years. He’s a true asset to buyers, sellers & brokers on all sides of the table.” Barbara Lipkin • Top 1% Estate Agent, Sotheby’s Int’l Realty

“Cliff has been my real estate broker, mortgage source, coach & confidant over 25 years. His insight is priceless.” Jayme Riggio • Founder/CEO, Riggio Allstate, Top 1% Nationwide

“Cliff is the consummate entrepreneur. His life lessons are riveting & I’m proud to call him a friend.” Mary Mazzio • Award-Winning Filmmaker, Attorney, Social Documentarian

“A visionary leader & pioneering entrepreneur, Cliff sets a winning bar for life & business training.” Peter Thomas • Chairman Emeritus, Entrepreneurs’ Organization

“The 4 Essentials is a fun read. Like Cliff, it’s full of passion with new ideas and timeless wisdom.” Dave Logan • USC Professor, NYT Bestseller “Tribal Leadership”

“Cliff Michaels provides entrepreneurial conditioning with an achiever’s mindset.” Darren Hardy • Publisher, Success Magazine

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