Cliff Michaels is a New York Times Bestseller, mortgage and real estate broker, venture capitalist, facilitator, and founder of companies in finance, education, and technology.
Launched in 1992, Cliff Michaels & Associates provides personal, business, and property lending, asset analysis, and resources for family planners, CPAs, managers, attorneys, and entrepreneurs. Cliff’s philosophy was built on a premise that trust, communication, and experience matter. Specialties: Residential & Commercial Loans, Venture Capital, Estate Planning, Loss Mitigation, Pooled Income & Donor Advised Funds, Invoice & Equipment Finance, SBA Loans, Estates, Technology, Education, and Entertainment.
Career: In 1994, Cliff Founded Knowledge Cafe, one of the first online catalogs to feature personal and professional audio programs (sold 1996). In 1999, Cliff Co-Founded venture-backed FirstUse Online Registry, the world’s first Digital Notary platform. From 1996-2004, Cliff was President and Forum Chair of the Young Entrepreneurs’ Organization L.A (YEO/EO today: 15,000 members, over 60 countries). Cliff developed YEO’s first student-mentor programs and charitable galas. In 2005, Cliff was a Founding Investor in Granite Peak Partners, a commercial real estate fund. In 2016, Cliff presented “Imagineering Ideas into Action” at TEDxLA Imagine Week.
In 2012, Cliff’s first book was a New York Times Bestseller (2012): The 4 Essentials (A Misfit’s Journey to Mindset, Strategies, Values & Purpose). It launched #1 on Amazon (originally titled The 4 Essentials of Entrepreneurial Thinking). This street-smart memoir is loaded with life hacks, amazing personal stories, and short essays about famous mentors (audio, e-book, paperback).
Education Breakthrough: A student at USC in the late ’80s, Cliff identified gaps in academic and corporate training which inspired his 2012 Bestseller The 4 Essentials. In 2020, Cliff will launch Easy-Teach LMS for WordPress; a groundbreaking Learning Management System — providing teachers, schools, and companies with a more affordable, customizable, and user-friendly e-learning platform.
Giving Back: With each sale, Cliff provides FREE E-courses & tools to students and schools in need. Topics include self & team discovery, negotiation, communication, entrepreneurship, and basic money mastery. Cliff is also an active supporter of kids at risk, the arts, and young entrepreneurs.
Cliff and his Rescue Pup Lucy live in Los Angeles where passions include music, films, yoga, hiking, and screenwriting (yeh, that’s so LA!)